Thursday, April 30, 2009

summary of 14

Chapter- 14

The Business Change and Conflict

Change mean when an organization begins to transform the way work is accomplished—which means a breakdown of business as usual. Organization changes due to 1)Competition 2)Corporate mergers and acquisitions 3)Changing consumer demands 4)Globalization 5)Technology 6)Government regulations and policies and 7)Change of management. Globalization means manufacture and sale of goods or services to multiple markets around the world. Communication vacuums occur when employees perceive a void in which they are not given adequate information about what is happening in the organization. Multidirectional communication is the design of messages that can reach all employees throughout the organization. Multimedia communication is the use of many channels to transmit a message. Conflict is an event expressed through communication when individuals or groups behave in ways that indicate they have incompatible positions or goals. Types of conflict a) Communication Conflicts. b) Social View Conflicts c) Fundamental Interest Conflicts d) Business Conflicts. Negotiation is a give-and-take technique to achieve accord through a process of compromise or the offering of proposals and counterproposals.