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Chapter – 17
Creativity and Visual Design
Visual design is the process of generating and structuring messages using drawings, photos, and other graphics. Visual channels include all visual imagery—such as drawings, photos, and graphics—that can be incorporated into a business message. Visual elements include lines, shapes, colors, and text. Grid approach organizes the placement of visual elements on a page or within a graphic design frame. Quantitative info graphics visual designs that present numerical or statistical information in a condensed visual format. Plot area refers to a portion of a grid designated by two axes: the horizontal (X) axis and the vertical (Y) axis. Titles used at the top of the chart or graph and on both axes to identify the comparison or measurement and to identify the chart categories. Labels words or figures that accompany the chart categories to identify the items along the chart or graph axes.

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Chapter – 16
Interviewing to Get the Job

Employment interview is interpersonal communication exchange between a potential employer and a job applicant. Behavioral interviews rely on actual performance or situation-based questioning and require specific examples of past performance. The Goals of an Employment Interview are Interviewer and Applicant. There are some questions to be asked and some of them are what the day-to-day duties of the position are? How are employees evaluated? Does the company offer training programs? Who would I report to? Does the organization support employees’ continuing education? What are the opportunities for advancement from this job? Why did last person to hold this position leave? How would you describe company philosophy regarding employees and customers? Does the company culture encourage innovation and procedural experimentation? What would you say is this company’s competitive advantage? Avoid asking questions about salary and benefits until you’ve been offered the job.

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Chapter – 15
Creating a Career and Designing Résumés

Shadowing is the business professional means to spend time watching him or her perform in the work environment. Creating a Professional Inventory of Skills and Abilities are oral and written communication, second languages, problem solving, and computer proficiency. Resume is a written marketing tool that briefly summarizes your skills, abilities, education, and experience for a potential employer. Chorological resume is a traditional format organized by positions held, starting with the most recent. Functional resume presents relevant skills and achievements in categories rather than under job titles. It does not require dates of employment or titles. Targeted resume customized format tailored to a precise career field or job. It contains only the content that applies to a set of job requirements. Integrated resume includes aspects of all the other formats. Scannable resume is format in plain text for electronic scanning systems. Networking is identifying and contacting people you know who can help you find a job or who may refer you to someone who can help.

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Chapter- 14

The Business Change and Conflict

Change mean when an organization begins to transform the way work is accomplished—which means a breakdown of business as usual. Organization changes due to 1)Competition 2)Corporate mergers and acquisitions 3)Changing consumer demands 4)Globalization 5)Technology 6)Government regulations and policies and 7)Change of management. Globalization means manufacture and sale of goods or services to multiple markets around the world. Communication vacuums occur when employees perceive a void in which they are not given adequate information about what is happening in the organization. Multidirectional communication is the design of messages that can reach all employees throughout the organization. Multimedia communication is the use of many channels to transmit a message. Conflict is an event expressed through communication when individuals or groups behave in ways that indicate they have incompatible positions or goals. Types of conflict a) Communication Conflicts. b) Social View Conflicts c) Fundamental Interest Conflicts d) Business Conflicts. Negotiation is a give-and-take technique to achieve accord through a process of compromise or the offering of proposals and counterproposals.

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Chapter – 13

Interpersonal and collaborative Messages

• Interpersonal and collaborative Messages consists of verbal, nonverbal, and listening interaction between at least two people engaged in the co-creation of a relationship. Interpersonal Communication and Relationships. Relationships are dynamic system of interaction coordinated through communication between two or more people. Types of Relationships – 1) Complementary relationship-when communicators engage in contrasting behavior in which one person controls and the other relinquishes control.2) Symmetrical relationship-when the communicators mirror each other’s behavior. Rules for Business Relationships?
q Interactive rules
q Standard rules
q Role-related rules
• Nonverbal communication is the body movements or vocal variations communicate without words. Four C’s of effective small group.1) Commitment-
q members’ consistent participation on group related tasks, and dedication to maintaining group values and achieving group goals.2) Cohesion-
q Establishment of harmonious and compatible working relationships. 3)Collaboration-
q Members of a team work together to accomplish a task.
4) Conflict Modification Strategies
q Conflict strategies
q problem modification techniques that groups use to resolve disputes